Pay Per Click

This Pay per click became a mantra now a days. All the people who work with adsense , and similar things know this word. When you post the adsense ads in your page, if a visitor gets interest in an ad and clicks the ad, then, you will get some amount for that click. This is called Pay per Click or PPC. How this happens. The merchant or advertiser bids for a keyword and agrees to pay certain amount for each click , with a daily budget for that expenditure. So, when some visitor clicks his ad, the google agency releases the amount which may be about 10% of the agreed amount to the publisher, ie the site owner of the site where the ad has been placed. Google releases this sum of the ad revenue when it crosses over $100 for non US publishers (site owners) every alternate month almost. You will get this cheque to your home address where ever you are.
If your content in the web page attracts rich PPC ads, you are fortunate. some ads will have about $1 per click, while most of the ads will have .05$ PPC.